Online marketing means promoting your products or services through the internet. There are too many techniques and strategies you can use. Since each platform varies, you should choose the one that works for you. To improve your brand authority and visibility, answering various questions from people is a great strategy. There are platforms designed in connecting and answering people that have questions and allowing the opportunity for the experts to answer them. Quora Account for Online Marketing is a place to share your skills and knowledge on various subject matters, and learn more about the topic.
What is Quora?
Quora Account for Online Marketing is a kind of question-and-answer website. The questions are asked, edited, answered, and organized by the users. It’s similar to Reddit because you will have an upvoting system. In other words, if your answer is ranked high, the more people will notice it. These questions can range from business related, story requests, or hypotheticals.
Reasons Why Quora is a Great Marketing Tool
#1 Millions of Users: The reason why using social media as a marketing tool is the number of users using it. Quora is no different because there are also millions of monthly visitors. All you need to do is to connect with people by sharing your knowledge, and interests.
#2 The Opportunity to Show Off: It allows you the opportunity to show and share your expertise on a particular subject matter. To do this, you should follow and read all the topics related to your industry and build a reputation by answering all the questions.
#3 Legit Answers: The person asking will get a piece of advice from specialists or experts. Therefore, one can have access to direct answers to his or her questions.
#4 External Sharing of Resources: Lastly, users can share all images or content from outside sources such as blogs or websites. If you are a marketer, you can quickly establish yourself as an authority if you gave the right answers & shared your website. In a profile section, you can easily introduce yourself and those people who are interested in you can visit your site through a link provided therein.
How to Get Traffic From Quora
There is really no right or wrong technique in using Quora Account for Online Marketing. You will find questions from serious to silly or everything in between topics. As you log in to the website, you see several questions in your feed that is either the interests you recently followed or the previous questions that you’ have been looking for at the time. More often than not, answering questions like this will result in a buried answer. If you want to see questions on a specific topic, you should pre-select the sidebar to select new and popular questions. Answering these questions gives you a higher opportunity of gaining views, followers, and upvotes.
Ways to Make Money Online
#1 Giving answers that extra flavor: Now you have answered the question on Quora perfectly. In fact, it is the most useful answer to that particular question. However, it is not an upvoted answer. It may sound unfair, but there are things you can do to improve your answer to gain the reward it deserves. First, you should back up your answer with an image, chart, or graph to capture the users’ attention.
There are people on Quora who could give great answers. Unfortunately, they do not have the right source. Therefore, your answers will look more legit than them. If your answers are lengthy and well-sourced, you will become a great contender fighting for the highest slot. If people regularly see you posting valuable answers in the topic they are interested in, they will start to engage and following you.
#2 Becoming a thought leader: What it takes to be a thought leader is not the idea of knowing everything. It means becoming an authority in the specific niche. First of all, you should choose a niche, and this is something where you are interested in. If your business is related to online marketing, you don’t want to become an authority in the construction section.
As soon as you have identified your niche, you are going to devote more time answering the questions. To save more time, copy & paste your answers in a Google Doc to see different versions of answers directed to the same questions. Remember that every answer you have for a single question might influence millions of people. Consider your answer as your masterpiece. You should put a considerable amount of effort and time with your answer. Who knows the first person reading it is a top Social Media influencer.
Growing Your Account: A Beginner’s Guide
If you have a Quora Account for Online Marketing and you think that it is a slow-moving account, you may connect your other social media accounts. The idea is to inform your followers that you have a Quora account & that you are answering several questions. If you have more followers on Facebook, Instagram, or Twitter, there are possibilities that these people are going to see your answers.
#1 Connect to Facebook. Growing your account is very important if you want to use it as your other source of marketing. To get started, you should first connect to Facebook. Aside from your friends, there is an acquaintance like your mom’s friends or sister’s classmates. Some people are not necessarily your targeted audience or readers, but because of the personal connection, these people are more likely to upvote your answers.
#2 Be Active in One Niche. If you are answering too many questions from different niches, chances are people will be confused & do not know what to expect in your company or business. If you have positioned yourself as an authority in a single niche, people will be more likely to follow you.
#3 Engage and Connect with Other People. Being a question & answer platform, Quora is a relationship between two people. You should follow people to whom you are interested in, leave comments, and also upvote their answers.